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Event Details
EARLY BIRD SPECIAL: If you're one of the FIRST 20 people to register before Midnight on April 1, 2011, you'll save 50% off the regular ticket price!
(Discount already included in the advertised ticket price. 10% of all proceeds will be donated to a charity TBD.)
Social Media: The Complete Package (April 27 – 28)
Social media has changed the game. It has become a powerful tool to build relationships with customers, attract today’s top talent, and create a personal brand that resonates.
It’s a tool that is constantly evolving, which leaves many wondering where to begin, what to do, and how to stay up-to-date.
“Social Media: The Complete Package,” is a two day work session, providing the solutions to all of your social media needs. You’ll walk away with everything you need to get in the game: the training, the strategy, and the tools.
What you’ll get:
- Intensive social media training with the highly experienced TR team
- The opportunity to collaborate, share, and learn from leading companies
- Hands-on setup and building of your online presence:
- Social media monitoring hub
- Blog
- Twitter
- Facebook
- LinkedIn
- YouTube
- A customized, six-month social media strategy ready for implementation
You’ll leave “Social Media: The Complete Package” with all these things and so much more. What might have cost you six months of research and planning will be done in two days, and you’ll have the expertise of the best at your fingertips. That’s a smart investment.
Choose one of two tracks:
- Social Media Marketing
- Social Media Recruiting
Track 1: Social Media Marketing
- A customized social marketing strategy tailored for your organization and ready for implementation
- The opportunity to setup and create your online brand monitoring hub, blog, and social media accounts/profiles so you're ready to go when you leave
- Access to over 900 relevant examples of social media marketing efforts.
- Everything you need to know about “The Best Marketing Strategy Ever”
- How to leverage the power of word-of-mouth through your talent and your fans
- An outline for your company’s social media principles
- Which platforms make sense for your business, how to use them, and the opportunity to get them setup while you’re there.
- How to utilize reputation management and online brand monitoring tools, and leave with them setup and ready to go
Track 2: Social Media Recruiting
- A customized social recruiting strategy tailored for your organization and ready for implementation
- How to create the Ultimate Employment Brand online and the and the opportunity to get them setup while you’re there
- Discover FREE social recruiting resources and tools to find today’s talent now
- Utilizing SEO for better results on your job postings
- How to never pay for another online job posting
- The best ways to attract passive candidates
- How to make every employee a recruiter
- Developing employee referral programs that utilize social media
Bonus Track: Personal Branding
- Define the look of your brand
- Discover effective ways to showcase yourself as a thought leader
- Find the perfect integration with your professional brand
- Learn the tools that will help you share your expertise while following your passion
- Establish your brand on the platforms that will allow you to connect with your audience, and the opportunity to get them setup while you’re there!
- Discover the methods of communicating through social media that are best suited for you, and how to use them effectively
Click here to learn more. There is limited seating for this interactive session, so reserve your spot now!
Get ready.
When
Wednesday, April 27, 2011 at 9:00 AM
- to -
Thursday, April 28, 2011 at 5:00 PM (ET)
Add to my calendar
Where
Crowne Plaza Lexington-The Campbell House
1375 S. Broadway
Lexington,
KY. 40504
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